The latest haircare creation at TreSemmé is the Pro Infusion Collection.This is the brand’s first-ever “protein-water” inspired wash and care regimen featuring Coco-Proteinize technology to offer hydration and shine to dull tresses. The haircare line is also sustainable.
The new plant-based shampoos, conditioners and tonics are formulated with 0% sulfates, silicones, parabens and dyes, said the Happi Top 30 company.
Fluid Film
TreSemmé is also promoting its new haircare range with the premiere of Fluid, a contemporary artistic film made in partnership with Parris Goebel, Emmy award-winning choreographer famed for her work with Rihanna, Justin Bieber and JLo, among others, and the USA Olympic Artistic Swimming Team. It is for the new TreSemmé Pro Infusion Collection.